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Meet the Editors

Meet the editors, staffers and freelance team that brings you the latest features, opinion, video and news on both electrichybridmarinetechnology.com, and in print

Matt Ross

Matt joined UKi Media & Events in 2014 after seven years of living and working in Dubai. He has been a journalist for over 15 years and has worked for a wide range of publications, including Rolling Stone, Time Out, iQ and Loaded. After starting out on the automotive team as deputy editor of Engine Technology International, Electric & Hybrid Vehicle Technology International and Transmissions Technology International, he has been an editor since 2015, and began editing Tire Technology International in 2018. In 2020, he was appointed editor-in-chief of Tire and Electric & Hybrid Marine Technology International. He is also the chairman of the Tire Technology International Awards for Innovation & Excellence, and the Electric & Hybrid Marine Technology International Awards.164 Articles


Lawrence Butcher

Lawrence has been covering engineering subjects – with a focus on motorsport technology – since 2007 and has edited and contributed to a variety of international titles. Currently, he is responsible for content across UKI Media & Events' portfolio of websites while also writing for the company's print titles.202 Articles


Elizabeth Baker

As the latest addition to the UKi Media & Events team, Elizabeth combines research skills from her English degree with a keen interest in the meteorological and transportation industries. Having taken the lead in student and startup publications, she has gained experience in editing online and print titles on a wide variety of topics. In her role as Assistant Editor, Elizabeth creates new and topical content on the pioneering technologies in transportation, logistics and meteorology.489 Articles


Zahra Awan

Zahra brings her background in reporting on the heavy manufacturing industry together with her passion for automotives as the Web Editor for the various titles at UKi Media & Events. She is keen to connect with people across the sector, and meeting others who share her enthusiasm for automotive innovation. 


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